A few days ago, I had a pleasant conversation with one of our clients, about the balance between people's creativity and the processes necessary to implement innovation.
Talent towards creativity is the main engine for constant innovation, and this can be innate or acquired.
However, an idea without a pragmatic process that considers factors of change within business organizations might run the risk of being left alone as a good idea with no attempt of execution.
I would like to share with you a good video about Design Thinking . This is an innovation tool that we use in our workshops, with which we have had positive results, thanks to the methodology that focuses on the main actor: the end user of the product or service.
On the other hand, we concluded with our client that both people and processes are necessary for the implementation of new ideas. They must be complementary factors and not of competition.
Contact us if you are interested in doing an ideation workshop!